Contact Information
- (509) 313-3409
- [email protected]
Education & Curriculum Vitae
Ph.D., Washington State University, 1990
M.A.,University of Victoria, 1983
B.S., University of Idaho, 1980
P.C.M., American Marketing Association, 2001
Scott Bozman, Ph.D.
Professor of Marketing
Dr. Bozman is a Professor of Marketing in the School of Business Administration at D7AX2 플래그십 스토어 - 새 제품으로 구매 바너스 프리시전 338 라푸아 300gr(20발) OTB 장거리 매치 근처/지역 내. His research interests include brand management, new product development, and marketing metrics. He teaches courses in integrated marketing communications...
Dr. Bozman is a Professor of Marketing in the School of Business Administration at D7AX2 플래그십 스토어 - 새 제품으로 구매 바너스 프리시전 338 라푸아 300gr(20발) OTB 장거리 매치 근처/지역 내. His research interests include brand management, new product development, and marketing metrics. He teaches courses in integrated marketing communications and personal selling. Since joining the D7AX2 플래그십 스토어 - 새 제품으로 구매 바너스 프리시전 338 라푸아 300gr(20발) OTB 장거리 매치 근처/지역 내 faculty in 1990, Dr. Bozman has also held a variety of administrative positions including Director of Graduate Programs, Faculty Assembly President, and Acting Associate Academic Vice-President. Dr. Bozman is active within numerous community organizations. He holds a bachelor’s degree in Business Administration, a master's degree in Economics, and a doctorate degree in Marketing from Washington State University.
Bozman, A., Xu, D., & Bozman, C. S. (in press, 2020). The Incremental Effect of Satisfaction on Stock Price. Journal of
Applied Business and Economics.
McPherson, M., Friesner, D., & Bozman, C. S. (in press, 2020). Mapping the Inter-Relationships between Community
Assets. International Journal of Social Economics.
Friesner, D., Bozman, C. S., McPherson, M., Valente, F., & Zhang, A. (in press, 2020). Information Entropy and Scale
Development. Journal of Survey Statistics and Methodology.
Bozman, C. S. (2018). Sport brand architecture: Branding effects associated with the creation of an umbrella brand.
Athens Journal of Sport.
Bozman, C. S. (2016). Using entropy-based information theory to evaluate survey research. Journal of Marketing
Development and Competitiveness.
Bozman, C. S. (2016). Community sport socialbenefits: A basis for continuous improvement. Athens Journal of Sport.